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Search Results for Collection: Conference or Workshop Item (Paper)
Now showing items 1-7 of 7
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(Conference or Workshop Item (Paper), 2010)There has been little empirical investigation of relationship between website usage (Web Metrics) and website content. The overall aim of the study reported in this article was to build on empirical evidence about a ... -
(Conference or Workshop Item (Paper), 2010)Measurements that capture website performance have long enabled businesses to improve strategies and operations. For an eCommerce website, there exists a limited understanding on how performance is measured. Measuring the ... -
(Conference or Workshop Item (Paper), 2010)Online businesses are often engaged in web metrics to gauge the performance of their eCommerce website. This study examines the relationships between web metrics and the financial performance. The key purpose of the present ... -
(Conference or Workshop Item (Paper), Pan-Pacific Conference XXIV of the Pan-Pacific Business Association, 2007)The purpose of this paper is to explore the role of goal setting as contributing factor for eCommerce systems (ECS) success in small and medium enterprises (SMEs). Based on the literature review relative to eCommerce in ... -
(Conference or Workshop Item (Paper), 2008)This paper presents a research model, which is built on communication theory (Shannon and Weaver 1948) and DeLone and McLean’s (1992, 2003) information system model, to identify eCommerce website success dimensions. The ... -
(Conference or Workshop Item (Paper), Australian and New Zealand Marketing Academy 2007 Conference (ANZMAC 2007), 2007)This paper conceptualizes the role of customer focus as a contributing factor to the success of eCommerce system (ECS) when it is implemented by small and medium enterprises (SMEs). It postulates that customer focus ... -
(Conference or Workshop Item (Paper), Small Enterprise Conference 2007 (Building sustainable growth in SMEs), 2007)The purpose of this paper is to explore the role of leadership as contributing factors for eCommerce systems (ECS) success in small and medium enterprises (SMEs). Based on the eCommerce in SMEs literature, this conceptual ...
Now showing items 1-7 of 7